adding a new service - Blog - Spectrum Communications & Consulting Inc.

How Spectrum Approaches New Market Expansion

Written by Jim Wingfield on November 01, 2018

A Spectrum manager has a client who is looking to expand into a completely new territory. With that, comes the age-old question, “Is it time for a new website or can we just build upon the one we already have?” When you expand into a new market, it’s likely that nobody has ever heard of your busin...

So You’ve Added a New Product or Service. Where Do You Go from Here?

Written by Leah Valenti on April 17, 2018

You’re a home service business trekking down a new path. Maybe you’re a window remodeler expanding into siding. Or an electrician that’s diving into installing home automation systems. Or maybe you’re just offering a slight variation on your standard set of services. Whatever the situation is, there...

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