There are a ton of things you can improve upon when it comes to your digital marketing strategy, but what should you tackle first? What are the changes, the trends, the must-have for marketing? We analyzed Google’s marketing statistics and broke down the 4 aspects of digital marketing critical to yo...

2018 Trends You Need To Know

With 2017 in the books, it’s time to tackle the new year! At Spectrum, we’ve analyzed the digital marketing landscape and compiled the top trends to look for in 2018, so you can plan your year with intention and drive your business forward.  

For remodeling manufacturers, determining the strength of a given geography can help you efficiently allocate your limited resources to ensure your most profitable dealers are living up to the opportunity in their area. But how can you tell exactly what that opportunity is? Getting the answer right,...

Another great data set was released by Harvard’s Joint Center for Housing Studies. That study weighs in at a whopping 40 pages, filled with dense data tables and home-improvement data. We pulled out the most valuable insights for your business, so here are Spark Notes: Strong Market Ahead The remode...

Remodeler's Outlook for 2017

Tied in closely with volatile market trends and home values, the remodeling industry can be hard to predict. That’s why we lean on some of the brightest minds in the business to collect data and pull actionable trends from it. In this guide, we connect the dots between Harvard’s Remodeling Futures P...

About Spectrum

Spectrum helps home service businesses grow with digital lead generation and sales software built for your industry.As a Google Premier Partner ranking in the top 1%, Google rates us as one of the best agencies in the world in performance and customer care. Rely on Spectrum’s innovative software and marketing services to grow your business and bottom line, guaranteed!

Digital Marketing
Rethink the way you market, integrate your lead generation strategies into one.
Spectrum Insider
Maximize your success with Spectrum’s unique approach to lead generation.
Software Innovation
Stay up to date on the latest and greatest lead generation software.
Get Spectrum's Latest Resources In Your Inbox.