Jim Wingfield

About Jim Wingfield

Jim Wingfield is a seasoned entrepreneur and digital marketer who enjoys the challenges of the rapidly growing digital space. As a lifelong marketing strategist, he truly understands what it takes to make your brand stand out, through all the white noise. Ready to take your company to the next level? Add me on LinkedIn!


If your business advertises online, you’ve probably heard of Google Ads. Paid media is an ever-evolving entity that requires a large knowledge base in order to create effective campaigns that produce results. That’s why many businesses turn to agencies to help with their online advertising. There ar...


As it becomes increasingly difficult to generate quality leads through Google AdWords, service providers have found opportunity in Local Services by Google, an exclusive platform that allows advertisers to receive and engage with potential customers in a custom dashboard. At the end of 2018, due to...


Over the last year, we’ve discussed the importance of prioritizing leads that best align with your business, so you can maximize your sales team’s performance and increase your bottom line. Now, we have a software solution that delivers just that. With Predictive Sales AI, a Spectrum Communications...


Rather read? Here’s the full transcript! What’s up everybody, it’s Jim Wingfield bringing you another installment of the Spectrum Marketing Minute. This week we are broaching the bane of every marketer’s existence, and that my friends, is lead tracking. Before we get into the meat and potatoes o...


Why did you decide to go with Spectrum versus keeping it in house? I’m an expert in what I do. I can provide the cleanest, healthiest, safest air for a family to breathe, period. But for me to learn what your team of professionals knows, what a full-fledged marketing and advertising knows. I mean...


Your Google My Business listing is perhaps the most important piece of digital real estate you can own. It’s the first thing customers see when they search for your business online, making it incredibly vital to your digital marketing strategy. So, how can you make sure your listing reaches its full...


Community outreach may seem like a concept that’s hard to implement in a business setting, but our partners at EHA Solutions have done just that. I sat down with Michael Goater, Operations Manager at EHA Solutions, to discuss how they approach service. They’ve made community outreach and development...


Embracing the DIY Homeowner

How has the DIY mentality affected EHA in the conversations that you have  with customers? If my competitors or if the industry as a whole is zigging, then I need to zag. I can’t do what they’re doing. So, what do they do? They resist it. They want to justify it, they want to “build value”, a...


I was fortunate enough to sit down with Michael Goater, a partner of EHA Solutions, for almost 90 minutes to discuss how he’s had success building service companies, the importance of digital within service verticals, and the HVAC industry as a whole. As you’re aware, this space is currently o...


Capture Lead Information with Ease at Any Home Show Rather Read? Here's the full video transcript! It’s Jim Wingfield from Spectrum Communications & Consulting. We’re down here in Indianapolis for the 2019 Indianapolis Home Show. We’re here with our partner, Cochran Exteriors, getting them set...


About Spectrum

Spectrum helps home service businesses grow with digital lead generation and sales software built for your industry.As a Google Premier Partner ranking in the top 1%, Google rates us as one of the best agencies in the world in performance and customer care. Rely on Spectrum’s innovative software and marketing services to grow your business and bottom line, guaranteed!

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