Spectrum Communications & Consulting Inc. Blog: Spectrum Insider
Spectrum CEO Ty King discusses Google’s latest update affecting your site security. He breaks down how SSL keys protect users and the importance of having one installed on your website. Here’s what he had to say: Why Do You Need an SSL Key? Google made it a requirement that all websites must have...
With 2017 in the books, it’s time to tackle the new year! At Spectrum, we’ve analyzed the digital marketing landscape and compiled the top trends to look for in 2018, so you can plan your year with intention and drive your business forward.
Visual marketing is quickly becoming one of the most important selling tools for your business. Luckily for you as a remodeler, you’re in the business of making customers' homes look and feel better. How can you take professional-grade photos to feature your work without hiring a professional photog...
Maintaining a loyal customer base is key for any business, and growing a company requires constant customer satisfaction. With today’s technology, you don’t have to wait for a customer to call for you to get a sense of your performance and make changes. With Spectrum's survey tool, you can...
Consumers want to know that they’re spending their money wisely, so when they explore your company, they’re looking for proof that you’ll do the job right. Writing blogs and showing pictures of your work provides some proof, but the most powerful evidence comes in the form of testimonial videos. Why...
Summer is a great time of the year – the weather is great, the kids are off from school, and the phone rings off the hook. The biggest difficulty you’re likely to face is that you have too much business for your current staffing. When that happens, it’s time to think about hiring! When you love your...
Here at Spectrum, we are always looking for more ways to grow your moving business. You may have heard about your colleagues booking moves using video chat. We think this is a great idea, so we built a 100% secure video chat platform right into your website! Rather than using Snapchat, Skype, or som...
It’s the peak of event marketing team, and we know that your event experts are feeling the pressure. Between setting up new events, coordinating teams of demonstrators, and finally running the shows and growing your business, your event marketing manager's plate is full. Let us help you with that! A...
Happy Holidays, everyone! This has been a great year, filled with exciting new product launches and outstanding new partnerships. We're happy to have had a role in making it happen for your company. We hope you have a wonderful holiday season, surrounded with friends and family! Over here at Spectru...
You may have noticed, Google is sending out emails encouraging their webmasters to use best-practices to make sure that your website is ready for the recent boom in mobile buyers. That means having a lightning-fast website, ready to use on desktop and mobile devices. Good news - We built your websit...
