Spectrum Communications & Consulting Inc. Blog: Spectrum News
The Spectrum team is pleased to introduce Call Transcription, a new offering within the Spectrum platform. Phone calls remain a critical component for any business, and ensuring call quality is of the utmost importance to a successful home services company. Save Time with Spectrum’s Call Transcripti...
The end of the year is the perfect time to take stock in your completed projects. After all, your team has been hard at work collaborating with homeowners and using their skills to create meaningful change for customers. Sometimes it can feel as if rounding up your past projects is at the bottom of...
It’s the time of year when promotions reign supreme. It’s important to note that promotions are valuable no matter the time of year, but the holiday season means consumers are shopping and looking for a deal. How can you use the end of the year to up your promotions game? Let’s discuss how you can m...
Financing is one of the fastest growing industries in the home services sphere. In fact, over 50% of all home improvement projects over $5,000 are financed. Financing increases both your customer engagement and closing potential, making it a valuable aspect to any home services business. How can fin...
There are billions of active users on social media platforms and the internet as a whole. How can you cut through the noise and reach potential customers with impactful ads? It may seem counter-intuitive, but in order to expand your audience, you should narrow your focus to the consumers who make se...
As the busy season begins to slow, now is an excellent time to solidify your review generation strategy. Whether you ask for reviews after the job is done or take stock of your projects and their review potential at the end of the season, reviews add value to your business. How can reviews make a di...
In August 2022, President Joe Biden signed The Inflation Reduction Act (IRA) to combat climate change and encourage eco-friendly, green technology in homes and businesses. At Spectrum, we’re here to help you find actionable ways to turn the incentives within this bill into new leads and more closed...
Website speed test results may seem like an objective ruling, with their numerical test scores and green “pass” or red “fail.” But like any test, the validity and importance of the results really comes down to what’s being measured—and whether those metrics matter to your business. There are m...