Effective customer relationship management plays a pivotal role in achieving and sustaining success. Spectrum's LISA Platform offers a robust solution with seamless CRM integration, providing businesses with the tools to streamline lead management, improve data visibility, and optimize customer interactions.

Unified CRM Ecosystem

Spectrum takes CRM integration to the next level by unifying your call tracking CRM, radio CRM, and TV CRM within a single platform. This consolidation simplifies data management, eliminates data silos, and ensures that your team has a holistic view of customer interactions across various channels. This unified approach saves time and resources while enabling you to deliver a consistent and personalized customer experience.

Advanced Contact Segmentation

Spectrum's LISA admin empowers your team to take control of your contacts like never before. With advanced segmentation capabilities, you can categorize leads and customers based on their specific attributes. This segmentation allows you to tailor marketing efforts, communication, and follow-ups according to individual needs, preferences, and behaviors.

Enhanced Lead Tracking

The LISA admin also makes it easy to view lead source information, add important notes to contacts, and automatically sort initial contact. This streamlines lead tracking, ensures prompt follow-ups, and provides valuable insights for refining your sales and marketing strategies.

Detailed Sourcing Information

What sets Spectrum's LISA Platform apart is its commitment to providing comprehensive lead information. When leads flow into your CRM through LISA, they come complete with Spectrum's sourcing details. This invaluable data indicates precisely how each lead was generated – whether it was organic, from a pay-per-click (PPC) campaign, a quote request, a chat interaction, and more. This level of detail empowers your team to tailor their approach and messaging for each lead, enhancing the chances of conversion.

Effortless Lead Flow

One of the standout features of Spectrum's LISA Platform is its ability to integrate seamlessly with your CRM system. This integration is a game-changer for businesses, as it enables leads to flow effortlessly from the LISA admin directly into your CRM. This means no more manual data entry or the risk of missing valuable leads.

Our software integrates with dozens of CRMs out of the box, including but not limited to:

  • i360
  • Marketsharp
  • Lead Perfection (and Lead Perfection Lite)
  • Acculynx
  • Service Titan
  • Job Nimbus
  • Job Progress
  • Salesforce

Spectrum's LISA Platform with CRM integration is a game-changing solution for businesses seeking to supercharge their lead management and CRM capabilities. With its effortless lead flow, detailed sourcing information, unified CRM ecosystem, advanced contact segmentation, and enhanced lead tracking features, it's the ideal tool to boost your business's efficiency and customer engagement.

Take the leap with Spectrum's LISA Platform and revolutionize the way you manage and nurture your leads. It's time to drive growth, build stronger relationships, and make data-driven decisions – all from one integrated platform.