We spent the day with our partners at Cochran Exteriors to discuss 2019 plans and what the marketplace holds for home services. Ross Cochran has built a company that goes against the grain by embracing digital, so he can connect with his customers and market his business in cutting-edge ways....

Rather read? Here’s the full interview! Can you tell us about your background in the industry? Jim: So why don’t we start the conversation off by giving me a little bit of your background- where you started within the industry, why you got into it, how long you’ve been doing this, and fill everyon...

Know the Home, Close the Sale

What if you knew everything about a home before walking through the door? It’s truly the home that’s eligible for a sale, so your sales team should know as much about it as possible before walking into an appointment. Understanding a home inside and out starts with knowing key data points about that...

During certain points of the year, “too many leads” sounds like a dream come true. But when you’re actually faced with the situation, we all know it isn’t pleasant. You’ve spent all of this money on marketing, and now your hard-earned leads are overwhelming your business, leaving potential revenue s...

About Spectrum

Spectrum helps home service businesses grow with digital lead generation and sales software built for your industry.As a Google Premier Partner ranking in the top 1%, Google rates us as one of the best agencies in the world in performance and customer care. Rely on Spectrum’s innovative software and marketing services to grow your business and bottom line, guaranteed!

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