HomeAdvisor gets a bad rap in the remodeling industry. Particularly among new remodelers just starting their businesses, you hear stories about dud leads and the like. We should start by saying that HomeAdvisor leads are 100% closeable, and many successful remodelers use them. To get a good ROI, how...


We are die-hard Habitat for Humanity fans over here at Spectrum. They are just a great cause, building homes for people in need. Plus, every time I do a build day with Habitat, I learn something new about the remodeling trades and home building. Talk about a win-win! Last weekend, a team from Spectr...


Here at Spectrum, we are always looking for new ways to generate leads and bottom-line revenue for our partners. Today, we are announcing a partnership with HomeAdvisor, the largest nationwide source of home service leads available for retail. Here are some of the exciting developments we have to he...


Every weekend, your home show team is out there trying to persuade potential customers to sit with your sales force. You can help your demonstrators build more business by creating structures and systems that lead to set appointments. Here are 10 proven rules to help your demonstrators win the most...


Looking to sell more homeshow leads? Get the strategies in our step-by-step homeshow guide to the right! Imagine this – your homeshow booth looks great, with your trailer of products gleaming and spotless. Your A-Team of demonstrators stand by, ready to explain your product and charm customers into...


Don’t forget – we’ve also analyzed Google’s recently redesigned layout. Download the full insights to the right! Currently in its beta phase, Google is testing out a new paid search format for home services professionals. This allows Google searchers to view a list of companies, and send quote reque...


Attic remodeling in Chicago Interior remodeling company in St. Louis Basement renovation company in New England In the SEO industry, the above phrases are known as “long-tail keywords” or LTKs. They are longer and more specific than their “short” counterparts, which are more frequently searched. How...


Every now and again, I come across a website that’s obviously made for people. And it makes me feel good – the way a website is supposed to. The best websites are driven by aesthetics and always strive to give users the best possible experience. To be completely honest, the Internet of 20...


About Spectrum

Spectrum is a premier digital lead generation and software company. In building a custom website, utilizing our patented Sales Automation and CRM Software platform, and providing lead generation services to drive targeted traffic we are able to help businesses like you grow. As a Google Elite Partner ranking in the top 1%, Google rates us as one of the best agencies in the world in performance and customer care. Rely on Spectrum’s innovative software and marketing services to grow your business and bottom line, guaranteed!

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