As we settle into 2024, stay updated on the latest developments at Spectrum. Discover our revolutionary AI Transcription tool, sneak a peek at the upcoming redesign of the LISA Platform, and stay informed about changes to Google third-party cookies that could affect your digital marketing strategies...


Recently, Google unveiled substantial changes to its stance on third-party cookies. As your digital marketing experts, it's vital that we equip you with the necessary information to stay ahead of industry shifts. Let's dive into the specifics of these changes and examine their potential impact on yo...


Challenged with recruiting top-tier sales talent for your home improvement company, it's essential to set yourself apart by providing genuine value. Picture having a tool that not only improves day-to-day operations but also assures your sales team access to superior quality leads. Enter Spectrum's&...


In the constantly evolving landscape of the home services industry, embracing innovation is paramount. Our philosophy revolves around simplifying your sales process into a single, comprehensive stop. At Spectrum, we integrate all your software tools into one user-friendly platform, streamlining...


Thriving in the dynamic home services industry requires constant adaptation for business prosperity. At the forefront of this ongoing evolution is Spectrum, presenting specialized solutions tailored to redefine the processes through which companies cultivate high-quality leads and successfully trans...


As we approach the end of the year, it's more than just a season for holiday celebrations; it's a moment to acknowledge your team's dedicated efforts and the positive changes made for your customers. While compiling finished projects may appear challenging amid the hustle and bustle of yea...


As we bid farewell to November, we're thrilled to bring you an insightful recap of the month's highlights in the home services industry. In this edition of our newsletter, we delve into the impactful moments from the Spectrum Conference, share strategies on boosting your home services business this...


The Spectrum November Conference, marked a pivotal moment for our team at Spectrum. Held in the vibrant Delray Beach, FL, this event brought together our dedicated team members for two days of collaboration, learning, and strategic planning. Engaging Sessions and Workshops: The heart of the conferen...


Google Local Services provides a powerful platform for contractors to advertise their services and connect with local customers actively seeking their expertise. In this blog, we'll explore the benefits of Google Local Services and how contractors can leverage this tool to expand their customer base...


Distinguishing your presence is now more essential than ever, particularly within the dynamic and fiercely competitive landscape of the home improvement industry. Unlocking the potential to captivate potential customers lies in the art of strategic seasonal promotions, especially during the fes...


About Spectrum

Spectrum helps home service businesses grow with digital lead generation and sales software built for your industry.As a Google Premier Partner ranking in the top 1%, Google rates us as one of the best agencies in the world in performance and customer care. Rely on Spectrum’s innovative software and marketing services to grow your business and bottom line, guaranteed!

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