Blog: ad campaigns
There are billions of active users on social media platforms and the internet as a whole. How can you cut through the noise and reach potential customers with impactful ads? It may seem counter-intuitive, but in order to expand your audience, you should narrow your focus to the consumers who make se...
In August 2022, President Joe Biden signed The Inflation Reduction Act (IRA) to combat climate change and encourage eco-friendly, green technology in homes and businesses. At Spectrum, we’re here to help you find actionable ways to turn the incentives within this bill into new leads and more closed...
Game of Thrones, Billions, The Office— you’ve seen them all before and more and more similar binge-worthy programs seem to be airing online these days. Even shows like The Office that originally aired on traditional TV platforms, are being consumed mainly online. In fact, since 2012 TV viewers...
