Following the acquisition announcement of Angie’s List by HomeAdvisor’s parent company IAC, we saw news this month of large-scale layoffs at Angie’s List. With an estimated 230 employees leaving the company after the new merger, that means about 20% of the review giant’s workforce has been let go in...

When it comes to home shows, it’s a buyer’s market. There are hundreds of companies with products and services just like yours, all vying for attention. So, how do you ensure potential customers are choosing your business? We’ve outlined our four-step process so you can connect with attendees the ri...

Using video in your marketing strategy does more than just build your brand—it truly drives results. From increased conversion rates on quote forms to more closed sales, video has the power to improve your entire sales process. We’ve put together three examples of home service industry leaders...

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