Spectrum Communications & Consulting Inc. Blog: Ty King
About Ty King
In the Part One of this three part series I dove head first into Google Analytics traffic sources. Google Analytics splits traffic between Search, Referral and Direct. However, there are multiple traffic sources that branch off of these three core categories. Breaking Down the Three Core Traffic Sou...
How are people getting to your website? Is it directly through a search engine organically or by clicking on an ad? There is a plethora of sources that drive traffic to your websites and new sources are being created every day. Understanding your current traffic sources is the first step in formulat...
Most Companies have a website with information about who they are and what they do. However, most Companies do not continually grow the content on their website. It remains stagnant, unchanging. Yawn. Website content or onsite SEO has always been important. But today, more than ever, it is vital tha...
Local search is changing the way consumers find and purchase products. Google is an ever evolving animal with the most recent change being Google’s algorithm adjustment referred to as the Penguin Update (Previously known as the Webspam Update). This update is Google's way of cracking down on s...
Hey fellow Earthlings, Earth Day is right around the corner! Sunday, April 22 is dedicated to this giant green and blue sphere we call home. There are many “green” initiatives that companies can take to participate in protecting our environment and reducing our ecological footprint. You and fe...
Mobile is making a huge impact and it is time that your internet marketing strategy supports the mobile viewers of your website. You might be thinking, 'yeah, yeah... I have been hearing about mobile and I know it’s important but it doesn’t affect me yet.' Let’s take a look at some real world...
With over 90 million users Google+ is quickly becoming a competitor in the social media space. Launched in June 2011, Google+ is the search engine leader's social networking site. With its extreme growth and effect on search, Google+ is giving other social media outlets, such as Facebook...
In the past few days, Google has been rolling out their new search results page layout, which they call Place Search. When searching on Google, there will now be an option for “Places” in the left sidebar of the page. Clicking this option will show you places that may be relevant to your search. Whe...
