You want to be the best in your market, but we promise you—without a good mobile website, your business is going to fall behind. Google has started rolling out mobile first indexing, meaning your site will soon be judged based on its mobile version. With changes coming your way, it’s the perfe...


The Big Picture for 2017

Technology moves at a mile a minute. The first iPhone was introduced in 2007. Now, 10 years later, smartphones are practically everywhere. Our industry moves so fast that it can be hard to keep up with all the changes. We can help you with that! Here is a roundup of the biggest trends in 2016, and w...


Remodeler's Outlook for 2017

Tied in closely with volatile market trends and home values, the remodeling industry can be hard to predict. That’s why we lean on some of the brightest minds in the business to collect data and pull actionable trends from it. In this guide, we connect the dots between Harvard’s Remodeling Futures P...


You may have noticed, Google is sending out emails encouraging their webmasters to use best-practices to make sure that your website is ready for the recent boom in mobile buyers. That means having a lightning-fast website, ready to use on desktop and mobile devices. Good news - We built your websit...


Want to know more? The FBI released a Public Service Announcement with recommendations - download that to the right! Here is a screen capture, currently live, from a home remodeler in the Midwest. The content of their website has been hijacked by hackers sympathetic to ISIS, the terror group in the...


The largest growth opportunity for small and medium sized businesses is the explosion of mobile technology in the last two years. Have any doubts? Between 2014 and 2015, mobile searches for keywords related to exterior remodeling have risen by 65%. This comes from Google’s own search data. That mean...


No one knows the value of mobile users better than Google. Last month, Google announced the results of their  recent data analysis on mobile users and found that these searchers were 51% more likely to make a purchase than their desktop counterparts. While 51% is a huge number, what’s surprisi...


Your website isn’t a brochure. It’s not meant to just look nice and be informative. Its purpose, first and foremost, is to sell. Sell. Sell. Sell. And then sell some more. If your website isn’t directly generating leads and contributing to the growth of your business, then it hasn’t reached its full...


About Spectrum

Spectrum helps home service businesses grow with digital lead generation and sales software built for your industry.As a Google Premier Partner ranking in the top 1%, Google rates us as one of the best agencies in the world in performance and customer care. Rely on Spectrum’s innovative software and marketing services to grow your business and bottom line, guaranteed!

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